This is part two in our new series about Improving your Ecommerce Conversion Rates. This week, our focus is on shipping. High shipping charges are the number one reason people abandon carts, they are also the reason people still prefer a brick and mortar store. That being said, did you know that over fifty percent of online retailers offer free shipping?
Everyone wants more sales, but sometimes it’s hard to put your finger on just what’s preventing them. We decided it would be a good thing to create a series of blogs geared specifically to help you improve your ecommerce conversion rates. This is the first article in the series. We’ll try to release these once a week, so be sure to check back to see the latest article.
Statistic: According to a recent report by Salisfy, 82% of potential customers expect to see at least 3 reviews on a product before purchasing. What if you don’t have any reviews? How can you get them?
We recently redesigned our website and I thought you might be interested in the reasons behind some of the choices we made. Many of these may help you in evaluating your own website.
Email marketing is still a very valid form of marketing. Here are some interesting statistics:
Frequently, we are asked about Google AdWords and other pay-per-click (PPC) advertising options (Facebook, 7Search, Bing, etc.). Most people have a general understanding of what it is, but are less informed on how it works and how to use it.
