The State of Email Marketing 2016
Email marketing is still a very valid form of marketing. Here are some interesting statistics:
Is pay-per-click advertising for me?
Frequently, we are asked about Google AdWords and other pay-per-click (PPC) advertising options (Facebook, 7Search, Bing, etc.). Most people have a general understanding of what it is, but are less informed on how it works and how to use it.
So how do you know if your website and internet marketing dollars are giving you a positive return on investment?
We find that while many business owners believe their website, social media, blogging and newsletters help build their business, most have no idea how many people visit their site each month, where they came from or what they looked at.
Want to Stand Out on Google’s Search Results? Add Structured Data to your site!
What is Structured Data, you might ask? Well, it is data (like your company name, or phone number) that is placed in a particular field. That may not mean much to you, but it means a lot to Google.
The Desktop VS Mobile War Is Over, Are You On The Winning Side?
It’s no surprise that mobile device users have surpassed desktop users in generating internet traffic. In late 2013 Google’s own Eric Schmidt stated that mobile devices are winning the war. He continues by saying that 2014 will be a victory lap for mobile computing.