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Embracing the Latest Website Design Trends in 2024

In the mighty world of website design, staying ahead of trends is crucial for creating intriguing online experiences that engage users and prompt results. Check out some exciting design trends shaping the digital landscape and discover how your business can leverage these trends to increase your online presence.  Mobile-First DesignMobile devices continue to dominate internet…

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Are You Ready for Voice Search?

Optimizing a business for voice search involves tailoring your online presence to meet the needs and preferences of users who employ voice-activated assistants like Siri, Google Assistant, or Amazon Alexa to conduct searches. As voice search continues to grow in popularity, businesses must adapt their strategies to ensure they remain visible and accessible to this…

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5 Facts About the Google Business Profile

Enhanced visibility in local search results: Google Business Profile, formerly known as Google My Business, allows businesses to create and manage their online presence on Google, including their business information, reviews, and photos. Having a complete and accurate Google Business Profile can significantly improve a business’s visibility in local search results, making it easier for…

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Embracing Earth Day: Sustainable Marketing Trends for April

With spring in full swing and April here, businesses worldwide are gearing up to celebrate Earth Day. This is the time to align marketing strategies with sustainability initiatives. With environmental efforts being at the forefront right now and being more important than ever, let us show our support through our brands for the environment. Let’s…

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March Madness Marketing for the Win

Everyone knows what March Madness is even if you do not actually know that much about basketball. I live pretty close to where the OKC Thunder play so I occasionally will find myself at a basketball game, but I really do not know much about the sport. However, what I do know is that for…

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Library Lovers Month - How You Can Participate

I love reading. I have always loved to read, and it is a pastime I cherish very much in my life. I find reading in coffee shops, on my balcony, or even in my bed a lovely moment where nothing else matters. I can simply engross myself in the story I am reading. I know…

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New Year and New Beginnings for Marketing

This January, lean into fresh starts with your marketing efforts. This does not mean getting rid of your brand identity and building anew. It also doesn’t necessarily mean taking your marketing in a different direction. Really, we are just trying to target the consumer with this one. Everyone always plans for the new year and…

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Add Some Holiday Cheer this December

For marketing teams, December can be a time for some great marketing tactics that are festive and filled with holiday cheer. As you might know, many companies use similar marketing campaigns for the holidays every year. When I think of a holiday marketing success story, I think about Starbucks and the beloved holiday cup line…