Is Your Website in Need of a Facelift?
If you stopped to read this, chances are that it probably does. Yes, the picture is a little extreme - but that’s how people view an outdated site. You have probably shopped around and looked at your competitors sites to compare and contrast. Some of them may be worse, some of them a little better; and then there are the ones that make you feel like you’re shopping for a Lamborghini when you currently drive a 1987 Yugo. You assume they must cost a fortune and dismiss the thought that your site could look that good. In reality, your old or outdated site can be easily updated without costing you an arm and a leg.
Improve Your Ecommerce Conversion Rate - Part 2
This is part two in our new series about Improving your Ecommerce Conversion Rates. This week, our focus is on shipping. High shipping charges are the number one reason people abandon carts, they are also the reason people still prefer a brick and mortar store. That being said, did you know that over fifty percent of online retailers offer free shipping?
Improve Your Ecommerce Conversion Rate - Part 1
Everyone wants more sales, but sometimes it's hard to put your finger on just what's preventing them. We decided it would be a good thing to create a series of blogs geared specifically to help you improve your ecommerce conversion rates. This is the first article in the series. We'll try to release these once a week, so be sure to check back to see the latest article.
Automated Email Marketing
Statistic: According to a recent report by Salisfy, 82% of potential customers expect to see at least 3 reviews on a product before purchasing. What if you don't have any reviews? How can you get them?
Anatomy of a Website Redesign
We recently redesigned our website and I thought you might be interested in the reasons behind some of the choices we made. Many of these may help you in evaluating your own website.
The State of Email Marketing 2016
Email marketing is still a very valid form of marketing. Here are some interesting statistics:
Have you tried video?
There are a number of benefits to adding video to your site.