Optimizing a business for voice search involves tailoring your online presence to meet the needs and preferences of users who employ voice-activated assistants like Siri, Google Assistant, or Amazon Alexa to conduct searches. As voice search continues to grow in popularity, businesses must adapt their strategies to ensure they remain visible and accessible to this […]
Enhanced visibility in local search results: Google Business Profile, formerly known as Google My Business, allows businesses to create and manage their online presence on Google, including their business information, reviews, and photos. Having a complete and accurate Google Business Profile can significantly improve a business’s visibility in local search results, making it easier for […]
With spring in full swing and April here, businesses worldwide are gearing up to celebrate Earth Day. This is the time to align marketing strategies with sustainability initiatives. With environmental efforts being at the forefront right now and being more important than ever, let us show our support through our brands for the environment. Let’s […]
Ridge was born and raised in Fort Smith, AR, currently enrolled at Southside High School, top 5% of the 2024 graduating Senior Class. After that, they will be attending New York University to get a Computer Science Degree, and following that they aspire to get a Ph.D. in Computational Neuroscience.During Ridge’s time in high school, […]
Everyone knows what March Madness is even if you do not actually know that much about basketball. I live pretty close to where the OKC Thunder play so I occasionally will find myself at a basketball game, but I really do not know much about the sport. However, what I do know is that for […]
I love reading. I have always loved to read, and it is a pastime I cherish very much in my life. I find reading in coffee shops, on my balcony, or even in my bed a lovely moment where nothing else matters. I can simply engross myself in the story I am reading. I know […]
This January, lean into fresh starts with your marketing efforts. This does not mean getting rid of your brand identity and building anew. It also doesn’t necessarily mean taking your marketing in a different direction. Really, we are just trying to target the consumer with this one. Everyone always plans for the new year and […]
For marketing teams, December can be a time for some great marketing tactics that are festive and filled with holiday cheer. As you might know, many companies use similar marketing campaigns for the holidays every year. When I think of a holiday marketing success story, I think about Starbucks and the beloved holiday cup line […]
One of the simplest marketing techniques to draw in business for your brand is blogging. This is a tried and true method that has worked since the explosive start of the Internet. You may feel like blogging might not be relevant for your brand, but here at CyberSpyder, we can tell you that blogging works […]
Have you ever thought about how a mascot really defines a lot of sports teams? I went to undergrad at the University of Oklahoma, and as you probably know, we are the Oklahoma Sooners. It kind of defines us, and it definitely is branded everywhere on campus and merch. Our mascot is the backbone of […]