When it comes to the world of Search Engine Optimization (SEO) for local search results, Google is king- period.
If you want your company to effectively compete in the digital age, you have to abide by what google’s search algorithms proclaims. For better or worse, this means incorporating Google+ into your company’s social media strategy. Until recently, many small businesses tended to stay away from Google+ in favor of social media networks with a more “active” community. This all changed when Google began to factor Google+ activity into its local search results.
This updated search algorithm offers many ways to leverage your Google+ business profile.
A properly configured profile will lead to a higher local search ranking. It will also provide customers a place to leave reviews and open a new communication channel
Top Factors That Effect Local Search Rankings
1+’s on Business’ Google+ profile
1+’s on URL
Number of reviews left on Google+
Number of citations
Ratings score on Google+
In pratical terms this means that one Google+1 is worth a dozen Facebook likes, when it comes to local serach.
We Can Help
At CyberSpyder we have over 15 years of SEO experience. We pride ourselves on providing superior customer service. Our team of dedicated professionals will give your company the one on one attention it deserves. Contact us today for more information.